From what I’ve read, Guy claims that he looses a tiny fraction of his followers in return for 75% more clicks by repeating his tweets. See http://bit.ly/bspY3p for details on that one.

I’m not certain that that the average @joe might not be able to get away with a repeat strategy like Guys. After all, unless your followers are online and looking at their Twitter feed with say 30 minutes or so (depending on how many people they follow) of your posting, they’ll likely miss it. I’ve started repeating my Tweets and haven’t seen a drop off. Then again, I have a ways to go before I hit 250k followers like Guy has.

Thanks for posting Dean.

I would love to see some analysis on Guy’s follower attrition rate to determine if there is a optimal rate for his Tweeting.

Great research though!

Now can you do Britney Spears?

-Ralph Winters

The typical pattern I see in your Tweets is an initial Tweet followed by 3 repeats, spaced at 8 hour intervals. For example, one of my favorite recent Tweets of yours is about the couple who discovers photo showing paths crossing as kids at Disney World. I got chills seeing that photo. Anyway, you originally tweeted that one on June 9th at 8:40 pm Pacific. Then the Tweet was repeated on June 10th at 4:40 am, 12:40 pm and finally on June 11th at 8:40pm. I’m counting this as 3 repeats and one original, not 4 repeats.

If you’re saying that you Tweet once, and then repeat that initial Tweet 4 times, then I’ve missed a Tweet somewhere. If you’re saying that each of your Tweets is generally Tweeted 4 times, then we’re saying the same thing.

I limited the scope of this analysis to your Twitter acccount ‘GuyKawasaki’ and looked at holykaw.com links only. I did read your ‘How I tweet, just the faqs’ post while doing my research, but I have to admit, I’m still a bit unclear on whether or not you’re counting your original Tweet in the repeat count.

I know this is a hot topic, one that can make a big difference in the effectiveness of a Twitter campaign. Thank you for taking the time to comment on it.

–John

Wow, I didn’t know I was doing some of this stuff. One thing: I repeat the Holykaw.com tweets 4 times, not three. It’s been like this for months.

And I do not schedule the initial tweets. They just happen whenever me or my ghosts happen to post, and I’m often in far off timezones. The rational behind the 4 x 8 hours apart is that no matter when we post, this strategy means we’ll hit prime Pacific even time.

Thanks,

Guy